The next dystopic fad of celebrity likeness reigns supreme in director / writer Brandon Cronenberg‘s feature film debut Antiviral. There’s a gleeful amount of influence that can be observed from father (David Cronenberg) to son, both aesthetically and thematically, but comparisons really shouldn’t be made. Antiviral is an unique first film that can definitely hold its own weight.

In Antiviral, being famous and gaining notoriety through physical (plastic) and financial (plastic) means is a thing of the past. The new “in” is shooting your arms full of a celebrity’s sickness, the supposed next logical step for crazed fanatics.

Additional details can be read as follows (via Cannes 2012):

“Syd March is an employee at a clinic that sells injections of live viruses harvested from sick celebrities to obsessed fans. Biological communion – for a price. Syd also supplies illegal samples of these viruses to piracy groups, smuggling them from the clinic in his own body. When he becomes infected with the disease that kills super sensation Hannah Geist, Syd becomes a target for collectors and rabid fans. He must unravel the mystery surrounding her death before he suffers the same fate.”

Slide down to the bottom for a handful of vids and pics.

Official trailer for Antiviral.

Intense slow-mo clip from Antiviral.

Antiviral, 2012

Brandon Cronenberg